Facebook
is one of the fastest-growing social networks when it comes to users who are
constantly online. It is only wise that people utilize this platform for
advertising and attracting customers.
If you're selling a product, the first
step to take is to create a Facebook Page; this is a dedicated page for your
business, it's different from your personal profile on Facebook. After setting
up a business page, Facebook allows you to add a Shop Section to your page.
Facebook
Shop enables you to show and sell products right out of their Facebook page.
With the Facebook shop, you can connect easier and faster with customers.
It
simplifies the way you sell on Facebook with a visible shop section on your
Facebook page that enables customers easily browse through your product
collections.
Facebook
shop since its inception in 2009 has continued to increase sales with free
promotion tools, mobile support, etc.
This, in turn, has resulted in high sales
volume for young entrepreneurs on the platform. When you operate a Facebook
shop, your shop stands a chance of being seen by millions of users all over the globe.
Facebook shop, is
designed with mobile user’s
in mind, which means a user can sell right from his/her mobile device.
Unique Features of Facebook Shop
o Facebook the shop is designed with an easy setup, which enables users to add products to
Facebook with just a click. Your product details, images, and inventory,
automatically sync once an update is made. With Facebook Shop, your customers
have a personalized shopping experience, as they can buy your products directly
just with a chat, with their orders tracked in real-time, which enables you to
connect instantly with your customers.
o It
enables you to add products and product information, without a product
catalog. There’s no limit to
the number of products you can add.
o Sort
your products into different collections, to make it easier for customers
browsing your shop.
o Get
to communicate with customers directly right out of your page.
o With
a shop section, your products stand a chance of appearing on the Marketplace,
enabling more people to discover them.
o Customers
can browse and buy your products without leaving the page, once your products
are added. Orders can also be marked as shipped, cancel and refund orders right
out of your page.
The Facebook shop is ideal for merchants, retail and eCommerce advertisers alike
who are looking to grow their brands and take them to the next level. The Facebook
shop doesn’t take any
percentage of your earnings.
How To Add a Facebook Shop Tab to Your Business Page
First,
sign in to your Facebook account, then follow the steps below:
o Go
to your Facebook Business Page and click on settings.
o Click
on the edit page and click on add a tab icon to add the Facebook shop tab.
o Select
the shop option from the list of displayed tab by clicking on the add tab icon.
o Once
the shop tab has been added click on the shop tab and set up your payments.
o Once
you have set up your payment option then you have to add a product to your shop.
This is the main reason for adding the shop section on your page. You can use
the discretion section to tell users what your company sells.
Get
started on the Facebook shop today, and take your brand to the next level.
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